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Escape rooms exist are not a first year. This entertainment industry continues to grow every year, gathering more and more people around it. People likes this immersive experience, which means opening their ER continues to be a profitable business.
However, now exit games have become much more difficult than they were at the very beginning. This fact makes them more expensive and difficult to create than they were at the very beginning of their appearance in the entertainment market. But nevertheless, there are several life hacks, relying on which, you will save a decent amount and create a competitive, interesting game.
Pick up a room without windows
If for offices and shops the lack of windows is often a minus, for an escape room this is rather a plus - the windows are not needed, since there is an extra noise coming from there. In addition, the windows are often sealed, as the view outside the windows can disturb the immersion. Thus, a room without windows, which is also usually cheaper to rent, is ideal for an escape room. The main thing is that it complies with sanitary standards, it should be dry and clean.
Larger locations are better than smaller ones.
Even if you are planning to open just one game for financial reasons, it is better to choose a room in which it will be possible to make some more games over time than to spend time and money on finding, designing and hiring employees for a new place.
It's no secret that almost always escape game is a one-time entertainment. Therefore, to make it interesting for people to come to you again, it is better to have a place to create new games.
Make a connected story
The plot should give players motivation and explain why they should do this or that action. Without a plot, players will simply perform an incoherent set of tasks that will not be stored in their memory and are unlikely to cause any emotions.
Choose such a plot for escape room, for which it is easier to find a scenery and props
The most beneficial in this regard are the plots in which you can use the decorations in the spirit of the modern era or a little earlier (20-40 years ago). A very large amount of furniture for such games can be easily found at you home, at your friends, to buy at a flea market, or even to obtained completely free of charge at a dump.
Suggest something new
It is clear that a story about a maniac or an escape from prison will not surprise anyone. But everything old can easily become new and unique if you contribute something of your own. The original presentation of the plot, high-quality acting performance or surprisingly realistic design - all this can make a new, unique project from the most hackneyed plot.
Make an escape room a dynamic
Players do not have to constantly solve scanwords or sudoku for an entire hour. Tasks in the exit game should be diverse and seamlessly alternate with each other. Here, the players thought a little, there they used physical force, here they searched for something here. This will not let visitors get bored, which is very important, because they came to have fun.
Reduce costs where possible
Escape rooms with electronic riddles are interesting and entertaining. But if you are not an engineer or do not have the ability to hire an engineer to create and maintain these kinds of puzzles, it makes sense to come up with mechanical, logical puzzles, sports tasks. Also suitable riddles with chemical interaction (safe!), ciphers, code locks.
Such puzzles can be easily created by a beginner with a manuals in an Internet. It's are inexpensive to maintain and replace in case of breakage. With skillful use, they can replace expensive to create and maintain electronics devices.
Do not use fragile props
Any game item that can easily to fail or break is not suitable for ER.
In the case of breakage, the exception is quite cheap consumables, which should break down according to the story.
Glass in the exit room is unacceptable - if it breaks, there is a big risk that players will get hurt. This is a minus to the reputation.
Have a financial pillow
In the process of creating an escape room, as in any business, at one point something can go wrong. The project creation time may be lengthened, costly repairs or equipment will be required. All this increases the project budget. If you do not have a financial pillow in force majeure, you will not be able to cover the costs incurred. As a result, you will spend money on creating an ER, which will never open.
Do not neglect marketing
Start advertising your escape room worth when you are just starting to create it. Try to get as many people as possible to know that you are opening soon an interesting project that is definitely worth a visit. Attract first visitors by a discounts and interesting offers.
Come up with an easy and memorable name for your brand.
No need to make it harder for people to remember you and your product. Come up with something positive, bright and easy. Long, tricky name will be difficult for people to remember. Thus, you yourself will create difficulties in promoting an escape room.
Knowing these simple and easy-to-use tips can help you make a good, high-quality entertainment product. And if you are not confident in your abilities and are afraid to make irreparable mistakes, I will always be happy to help you. Just email me to email@example.com or any way you can.
With respect, Vladimir Kalugin.